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New Report Challenges AI’s Role in Fighting Climate Change


30 June, 2024

Amid the escalating urgency to confront the climate crisis, a technological paradox has manifested. While artificial intelligence (AI) possesses the capability to enhance our response to environmental challenges, its burgeoning energy and resource demands may inadvertently intensify the very crisis it seeks to mitigate. Today, in the latest AI news, we scrutinize the environmental underbelly of an industry poised at the edge of innovation and its potential negative impact on our planet.

Artificial intelligence’s energy footprint is considerable and growing, casting doubt on the yawning chasm between its potential benefits and environmental costs. Despite assertions from industry leaders that AI could be instrumental in combating climate change, critics are waving red flags, cautioning against blindly embracing such claims. Organizations like Friends of the Earth, through the Climate Action Against Disinformation coalition, have raised compelling concerns in recent reports, challenging the optimistic narratives put forth by tech giants.

Pervasive among these concerns is the fact that AI and its data centers are voracious consumers of electricity, much of which continues to be produced by fossil fuels. Estimates suggest data centers are already responsible for 2.5-3.7% of global greenhouse gas (GHG) emissions, a figure expected to swell significantly in the years ahead. Moreover, as AI video generator technologies and AI text generators demand more processing power, this usage skyrockets, with studies revealing that training the latest AI models can require the energy equivalent of hundreds of American homes annually.

But the growing footprint of AI is not limited to electrical consumption alone; these advanced systems also necessitate substantial water resources for cooling. For instance, in 2014 the US data centers guzzled a staggering 1.7 billion liters of water per day. With AI continuing to evolve, the ensuing spike in demand and subsequent stress on already scarce water supplies present an ominous environmental outlook that cannot be overlooked.

However, the shadow cast by AI on our climate extends beyond mere consumption. Potently, AI has the potential to exacerbate the spread of misinformation on climate science. AI tools designed to generate content quickly, such as ai images generator and artificial intelligence generated images, could be weaponized to propagate falsehoods or misleading narratives. The economic motivations are stark; disinformation can be lucrative, with companies reportedly earning millions annually from platforms that propagate climate denialism.

The potential ramifications of AI’s unchecked growth are alarming. Beyond increased resource consumption, they encompass the proliferation of climate misinformation and disinformation. With capabilities to generate truly persuasive content, including AI-generated images, there is potential for public opinion to be swayed by factually errant narratives at a time when clarity and consensus on climate action is critical.

It is against this backdrop that the Climate Action Against Disinformation coalition insists on a threefold approach to AI development: transparency, equity, and oversight. To secure a more sustainable relationship between AI and environmental stewardship, the coalition urges regulators to demand full disclosure of AI companies’ emissions, energy use, and transparency in how information models contribute to or detract from climate change accuracy.

The coalition also emphasizes the need for equitable access to AI, as it will play an increasingly significant role in the global economy and the green transition. Marching in lockstep with these imperatives is the call for stringent oversight, particularly in the realm of generative AI, where the ease and speed of creating compelling but potentially misleading content demand robust standards to safeguard public discourse.

For AI to be part of the solution rather than an accelerant of our planet’s woes, companies and governments alike must navigate a delicate balance. It will require ethical innovation, where the latest AI tools, like AI text generators and the capabilities they wield, are developed and deployed with the environment in mind. Yet, with ongoing advancements, the allure of harnessing AI’s power to address urgent global issues remains undeniable. The challenge, then, is harnessing this profound potential without inadvertently jeopardizing the health of the planet we’re striving to protect. The course we collectively chart from here could very well determine the trajectory of our environmental legacy.