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AI Revolution: Transforming Communication, Sparking Concerns for 2024


04 July, 2024

The potential for generative artificial intelligence (AI) to revolutionize communication is a topic of growing interest and debate. A key question being asked is why generative AI, such as AI text generators, tend to produce verbose content, often generating ten paragraphs when one might suffice. Another intriguing aspect is how human behavior may change with the proliferation of AI technologies.

While many of us are not yet utilising AI chatbots for tasks like writing emails or conducting research, tech giants are convinced that this will soon become the norm. If their predictions hold true, our communication methods are on the brink of a significant transformation. The year 2024 could mark a turning point, with plans underway to integrate generative AI into our daily routines, especially at work.

Tech behemoths like Google and Microsoft are leading the charge, with Google set to roll out its AI model Gemini, and Microsoft preparing to sell its AI-assistant Copilot. These developments could result in a world where we’re constantly assisted by AI prompts that can summarise meetings, draft emails, and populate spreadsheets. However, the public’s response to such advancements remains uncertain.

Governments across the globe are also grappling with the potential risks posed by these technologies. Recently, President Joe Biden issued regulations mandating AI companies to notify the government if they’re developing models that could pose a security risk. Similarly, the UK’s AI summit at Bletchley Park is expected to scrutinize all potential pitfalls of AI, ranging from fraud facilitation to enabling attacks.

However, it’s important to note that such negative outcomes, along with the much-feared job losses, are not immediate concerns. What we can expect sooner is a shift in our behavior in response to generative AI. While much attention is given to how AI can benefit users, less thought is given to its impact on recipients.

For instance, words generated by an AI chatbot may sound convincing, but when recipients realize they’re generated by a machine, their significance diminishes. This realization could also alter how we interact online. If you know the message you’re reading or hearing was not crafted by a human, the need for complete sentences or courtesies may become redundant. Communication could then be reduced to a terse exchange of facts.

If we view this optimistically, it could lead to increased productivity and make real-world interactions more valuable. But much hinges on whether we will have foolproof ways to distinguish between AI-generated and human-made content. Without clear identifiers, trust in communication could waver.

Despite these concerns, those who already use generative AI argue that human involvement remains crucial in creating appropriate prompts for content creation. Some tech companies, like Meta, believe that we won’t interact differently with AI-generated text compared to human-generated content. They plan to introduce more AI chatbots with their own social media accounts, enabling creators to develop their own AI versions for fan interaction and content creation.

However, the public reaction to early versions of this idea has been mixed, with comments ranging from confusion to fear. As with any new technology, AI is currently in the research and development phase. If it advances to mass deployment, its impact could be as significant as the industrial revolution.

Our reactions to this transformation could surprise us. Some may embrace the assistance offered by AI tools, while others may reject it. There may also be a trend to blur the lines between reality and AI, rather than trying to distinguish between the two. As we continue to explore the latest AI news and developments, it’s clear that generative AI, whether it’s an AI images generator or an AI video generator, holds immense potential to reshape our communication landscape.